JustPlio is part of an overarching project in which Ellipse is rethinking all aspects of a pillow company, from strategy to creative direction, from the ground up. JustPlio is an approach we came up with in order to explore visual ways to keep a pillow brand relevant in the current digital context.
CREDITS
Alexandru Muresan, Vasilis Marlantis, Victor Maru Kumar, Kostas Ntatsios.